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Some marketing ideas so you can be even more amazing!
We've been lucky to work with some incredible marketers who do amazing things! We would love to share these ideas to help you also become more amazing!
Plus marketing stuff I've discovered on my journey that really works to grow my own business business.
So in case anyone out there wants to read about this, here are some things I've learned on my crazy, amazing journey.
Production Studio #videoprodution #leadgen #lead generation sales and marketing alignment, sales alignment, email marketing, b2b marketing b2b lead generation, B2B lead gen
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What is the number 1 platform generating ROI for your B2B business?
We were really astonished at the number 1 platform generating ROI for your B2B business. According to Kantar and Google's latest data...
Paul Walker
14 hours ago2 min read
We asked our customers what videos perform best for them
For sales, marketing, brand equity. And the two most common answers are in the video below. This may not be representative of all video...
Paul Walker
Jun 251 min read
What is Hero Marketing?
And why is it so effective? We love hero marketing because it simply turns the audience into heroes. And then they're more likely to buy....
Paul Walker
Jun 91 min read
Brand Equity: A cost effective way to build this
Brand equity is a gamechanger for any business. So what is a quick, easy and most importantly cost-effective way of achieving this?...
Paul Walker
Apr 291 min read
Digital Transformation: Why is video so useful?
All is explained below... #digitaltransformation #digital #CMO #changemanagement
Paul Walker
Mar 181 min read
How do you make B2B marketing really stand out?
Because there's a fine line between doing something amazing and something that doesn't work. So here's how you do it. From a video...
Paul Walker
Feb 101 min read
Professional video on a phone?
How can you get professional looking video on just your phone? All in the vid...
Paul Walker
Jan 71 min read
How to present on camera and look amazing?
Three simple tips so you can look amazing on camera
Paul Walker
Jan 61 min read
How does video help you make more B2B sales?
There are a million ways to achieve this. So here are some ideas, below.
Paul Walker
Jun 16, 20241 min read
Video for lawyers... is it hard?
It wasn't so long ago that the only marketing lawyers were able to put in place was a brass plaque. So it's unsurprising awyers are a...
Paul Walker
Mar 30, 20241 min read
How do you win marketing awards and create awesome campaign videos?
So we created a video for one of our customers, KP Snacks and an agency, "Another Word." It was selected for "B2B Marketing Campaign of...
Paul Walker
Nov 20, 20231 min read
How do I build a B2B video strategy?
I think the best person to answer this is Google because they know what B2B buyers search for. They probably know what I'm buying my...
Paul Walker
Jul 31, 20231 min read
How long should a video be?
The biggest myth about marketing videos: "Keep it short. No-one watches long vids." 👉 Nike's 25 minute video on how they made a shoe: 20...
Paul Walker
Jun 27, 20231 min read
What to put in explainer vids to create high quality leads and sales?
Hey marketers. What's a way to get an explainer video generate you a lot more quality leads and sales? We'd like to share what we did...
Paul Walker
Jun 7, 20232 min read
Am I too ugly for social?
"Am I too ugly for social?" We get this question a lot in different forms from CEOs to, well lots of people! And that got me thinking....
Paul Walker
May 12, 20232 min read
What is Hero Marketing? And what is a super, simple example? And is there any data?
We shoot a lot of video. When our customers come to us and say they want to do some hero marketing, we instantly know what we will be...
Paul Walker
Apr 25, 20231 min read
A Marketing Leader discusses how to transform digital marketing
Andy is a digital marketing leader specialising in Apps. After working at major brands like Avis, Ladbrokes, B&Q, Screwfix Direct and...
Paul Walker
Apr 18, 20231 min read
What's the single most powerful video for marketers (in our opinion)?
We believe there is a single piece of marketing that allows marketers to achieve amazing things above and beyond any other piece. And we...
Paul Walker
Feb 1, 20231 min read
Hey, B2B SaaS Marketers. One easy element to increase leads and sales!
Hey B2B SaaS Marketers! One of our customers significantly increased hot leads and sales by cutting down trials. The reason is larger...
Paul Walker
Nov 22, 20221 min read
Why Friends and Family Don't Support You
Starting a business is hard. And especially because initially, most people won't believe in you. Including friends and family. And I...
Paul Walker
Aug 14, 20221 min read
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