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Some marketing ideas so you can be even more amazing!
We've been lucky to work with some incredible marketers who do amazing things! We would love to share these ideas to help you also become more amazing!
Plus marketing stuff I've discovered on my journey that really works to grow my own business business.
So in case anyone out there wants to read about this, here are some things I've learned on my crazy, amazing journey.
Production Studio #videoprodution #leadgen #lead generation sales and marketing alignment, sales alignment, email marketing, b2b marketing b2b lead generation, B2B lead gen
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Digital Transformation: Why is video so useful?
All is explained below... #digitaltransformation #digital #CMO #changemanagement
Paul Walker
Mar 181 min read
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How do you make B2B marketing really stand out?
Because there's a fine line between doing something amazing and something that doesn't work. So here's how you do it. From a video...
Paul Walker
Feb 101 min read
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Professional video on a phone?
How can you get professional looking video on just your phone? All in the vid...
Paul Walker
Jan 71 min read
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How to present on camera and look amazing?
Three simple tips so you can look amazing on camera
Paul Walker
Jan 61 min read
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How does video help you make more B2B sales?
There are a million ways to achieve this. So here are some ideas, below.
Paul Walker
Jun 16, 20241 min read
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Video for lawyers... is it hard?
It wasn't so long ago that the only marketing lawyers were able to put in place was a brass plaque. So it's unsurprising awyers are a...
Paul Walker
Mar 30, 20241 min read
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How do you win marketing awards and create awesome campaign videos?
So we created a video for one of our customers, KP Snacks and an agency, "Another Word." It was selected for "B2B Marketing Campaign of...
Paul Walker
Nov 20, 20231 min read
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How do I build a B2B video strategy?
I think the best person to answer this is Google because they know what B2B buyers search for. They probably know what I'm buying my...
Paul Walker
Jul 31, 20231 min read
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How long should a video be?
The biggest myth about marketing videos: "Keep it short. No-one watches long vids." 👉 Nike's 25 minute video on how they made a shoe: 20...
Paul Walker
Jun 27, 20231 min read
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What to put in explainer vids to create high quality leads and sales?
Hey marketers. What's a way to get an explainer video generate you a lot more quality leads and sales? We'd like to share what we did...
Paul Walker
Jun 7, 20232 min read
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Am I too ugly for social?
"Am I too ugly for social?" We get this question a lot in different forms from CEOs to, well lots of people! And that got me thinking....
Paul Walker
May 12, 20232 min read
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What is Hero Marketing? And what is a super, simple example? And is there any data?
We shoot a lot of video. When our customers come to us and say they want to do some hero marketing, we instantly know what we will be...
Paul Walker
Apr 25, 20231 min read
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A Marketing Leader discusses how to transform digital marketing
Andy is a digital marketing leader specialising in Apps. After working at major brands like Avis, Ladbrokes, B&Q, Screwfix Direct and...
Paul Walker
Apr 18, 20231 min read
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What's the single most powerful video for marketers (in our opinion)?
We believe there is a single piece of marketing that allows marketers to achieve amazing things above and beyond any other piece. And we...
Paul Walker
Feb 1, 20231 min read
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Hey, B2B SaaS Marketers. One easy element to increase leads and sales!
Hey B2B SaaS Marketers! One of our customers significantly increased hot leads and sales by cutting down trials. The reason is larger...
Paul Walker
Nov 22, 20221 min read
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Why Friends and Family Don't Support You
Starting a business is hard. And especially because initially, most people won't believe in you. Including friends and family. And I...
Paul Walker
Aug 14, 20221 min read
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My most powerful marketing learning: The Werther effect
I always wondered why winning customers, and most importantly showing we're winning more customers, leads to more sales. Because when I...
Paul Walker
Sep 27, 20212 min read
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How do we make our marketing spectacular?
I worked in the B2B world for years and everywhere I went, I heard the phrase 'keep it conservative.' But there's a way we've seen for...
Paul Walker
Aug 24, 20211 min read
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How we massively increased our social reach... with a dog.
I wanted to figure out social and how to generate tons of views of my business completely free. Sure, there's UGC and a ton of other...
Paul Walker
Jul 28, 20211 min read
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I needed to learn from the best
When I started my business, I did some research and talked to the best people in marketing. I sat down over a coffee with CMOs etc......
Paul Walker
Jul 9, 20211 min read
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